About Us
About Tess
Hiya
I am Theresa Aromesule,
my friends call me Tess.
I am a
I am Theresa Aromesule,
my friends call me Tess.
I am a
My Beginning
“I started my professional career over 18 years ago and worked my way up the corporate ladder with my longest at one of the world’s largest multinational FMCG company originated in Sweden.”
About Me
MY STORY
Over the period, I was blessed to have in-depth work experiences in account & brand management, sales, marketing communication, supply chain & distribution as well as the opportunity to grow global brands across sub-Sahara Africa, Europe & America..
These days I see, too many businesses start with fantastic ideas, launch a product but cannot either sustain the product Lifecyle beyond the launch phase, or manage to only survive the early days with minimal profit. Several good brands are dying even before they hit the lowest threshold. Increased operational cost versus lower margins across the value chain has caused more brands to die sooner.
I want to help change that narrative by helping businesses, especially FMCG (fast moving consumer goods) access new markets, become more visible and consequently generate more revenue.
I want to teach and help brand owners and service providers plan an effective product life cycle and segment their product portfolio to ensure profitability across the entire value chain, which will in turn guarantee sustainability for the different product category within product portfolio.
